The Most Common Problem in Destination Marketing in the World
Written by Lari Turunen, second year student in tourism marketing and management master’s degree program. World’s Most Common Problem in Destination Marketing What is the difference between successful and non-successful destinations from the destination marketing perspective? In this post, I want to understand the details behind successful destination marketing. What is the one key thing […]
How to promote a tourism destination online in international markets
Written by Bellal Hossain. “Summary: Plan, use different online tools to analyze, make things easy for others and Care!” Like every other business, there are some strategies to follow while promoting a tourism destination online in a foreign country to attract tourists. In this post, I present some ideas how a tourism destination should be […]
Tourism Marketing and Management programme takes novel approach to business studies
Written by Juho Pesonen, professor of tourism business and the director of Tourism Marketing and Management Master’s degree programme. A business degree that specialises in tourism business is now available for the first time in Finland. Running at the University of Eastern Finland Business School, the international Master’s Degree Programme in Tourism Marketing and Management […]