Will blockchain shake the paradigm of tourism?
Understand the Blockchain Traditionally, when referring to information and communication technology, we are familiar with the concepts of the Internet of Things (IoT), robotics, contactless technology, and social media since these technologies are highly implemented in our everyday life. Conversely, when blockchain is addressed on the table, we tend to avoid this concept due to […]
TMM developing tourism business at Etelä-Konnevesi region
Written by Juho Pesonen, professor of tourism business and the director of Tourism Marketing and Management Master’s degree programme. Our International Master’s Degree Programme in Tourism Marketing and Management (TMM) has started a collaboration with municipalities of Konnevesi and Rautalampi and tourism stakeholders in the region. The concrete first step in this collaboration was a […]
Complexity of academic research
Written by Jenni Kaitila. To understand the world I’ve started my university (academic research) studies this autumn. I´m 32 years old, and I like my age. At least for me, the somewhat life experience gives a better feeling in this rather complex overall feeling that I am having at the moment. I will get back […]
Tourism Marketing and Management programme takes novel approach to business studies
Written by Juho Pesonen, professor of tourism business and the director of Tourism Marketing and Management Master’s degree programme. A business degree that specialises in tourism business is now available for the first time in Finland. Running at the University of Eastern Finland Business School, the international Master’s Degree Programme in Tourism Marketing and Management […]
Study tourism business at UEF: Master’s Degree Programme in Tourism Marketing and Management
Written by Juho Pesonen, professor of tourism business and the director of Tourism Marketing and Management Master’s degree programme. There are dozens of reasons why you should study Tourism Marketing and Management at University of Eastern Finland. Here are 16 top reasons to study with us: 1. High quality studies We aim to keep the […]